We have excellent relations with the media. Do you want to broadcast your marketing message on radio, television, bill boards, in print, or on-line? Let us help you plan your campaigns and strategic messaging strategy.
We have bought and placed media on Salem Broadcast, Clear Channel, Houston Business Journal, The Houston Chronicle, CBS Radio, Comcast, Google, Yahoo, and more. In addition, we have contacts with producers, writers, technologists, and broadcast resources to make your campaign successful.
We help you to plan your media buy and positioning strategy in the following ways:
- Researching and selecting the right mix of broadcast or advertising media
- Test marketing (test your campaign before you run it on a big scale)
- Coordinating your campaign with your selling and dsitribution strategy
- Writing and producing your commercials and features
- Market feedback
- Evaluating the flight to ensure that your features ran
- Facilitate introductions to the media and help negotiate your pricing
- Adjusting your message based on what is happening in the marketing place (i.e., political mood, timely events in the city, breaking news, seasons, competitive forces, market substitute activity, etc.)
- Selecting media personality spokespeople, speakers, and endorsements
- Helping you to prepare for tv, podcasts, or radio interviews
- Maximizing your buy to include web features, events, and upcoming station iniatives
- And more!
Grammy Award Winning Music Producer Billy Dorsey Featured on Fox 26 News – Houston, Texas
“Casita de Cruzita” TV Commercial Runs in College Station
Bill Nash of on formerly CNN 650 radio to talk with R.D. Yoder for “Champions Kids Camp”